Privacy Policy shell77 — Your Personal Data Protection

1Introduction

Shell77 ("we", "the Company") respects the privacy of every individual who uses our platform at shell77.onl. This Privacy Policy outlines our data collection and management practices to ensure your personal information is always protected and handled ethically.

As an online casino and betting platform built specifically for the Malaysian market, shell77 understands the importance of user trust. We do not treat your personal data as a business asset — it is sensitive information entrusted to us and must be handled with the utmost integrity.

This Privacy Policy applies to all information collected through the Shell77 website, mobile app, customer support interactions and other official communication channels. It should be read together with Terms and Conditions which together form the complete agreement between you and shell77.

2Personal Data We Collect

Shell77 collects various categories of information depending on your level of usage. Below is a breakdown of the data categories we collect:

Shell77 collects data through several channels: registration forms, direct platform usage, cookies and tracking technologies, as well as from trusted third-party sources such as identity verification providers for the KYC process.

We do not collect sensitive data categories such as health information, religious beliefs or political views unless specifically required for responsible gaming purposes or as mandated by law.

3How We Use Your Data

The data we collect is used solely for legitimate and necessary purposes to operate the Shell77 platform safely and efficiently. Your data is used for:

• Account management: Creating, verifying, and maintaining your member account, including mandatory KYC processes.
• Transaction processing: Processing all deposits, withdrawals, and financial activities securely and accurately.
• Service delivery: Enabling access to all games, sports betting, and platform features you use.
• Platform security: Detecting and preventing fraud, money laundering, hacking, and any suspicious activity.
• Service communication: Sending transaction notifications, account updates, security alerts, and customer support responses.
• Experience personalisation: Tailoring game recommendations, relevant promotions, and the interface based on your preferences.
• Legal compliance: Fulfilling reporting and record-keeping obligations required by regulatory bodies.
• Platform improvements: Analysing usage patterns to improve the performance, usability, and security of shell77.

Shell77 will not use your data for any purpose beyond those stated above without first obtaining your explicit consent.

4Data Sharing & Disclosure

Shell77 does not sell or rent your personal data to any third party. However, there are limited situations where we may share your information with carefully selected parties:

• Service providers: Technical and operational partners such as payment gateway providers, gaming software vendors, identity verification services, and cloud infrastructure providers — all bound by strict confidentiality agreements.
• Regulatory bodies & law enforcement: When required by law, court order or official request from a competent authority.
• Fraud prevention: Limited information may be shared with identity verification agencies or anti-fraud networks to protect the interests of all members.
• Business restructuring: In the event of a merger, acquisition, or asset sale, user data may be transferred to the successor entity subject to equivalent privacy protections.

5Cookies & Tracking Technologies

Shell77 uses cookies and similar tracking technologies to enhance the user experience, maintain session security, and understand how players interact with our platform. Cookies are small text files stored on your device when you visit our website.

Types of cookies we use:

• Essential Cookies: Required for core platform functions such as session login, security verification and navigation. These cookies cannot be disabled without affecting platform functionality.
• Performance Cookies: Collecting anonymous data on how visitors use our site — most-visited pages, time spent, and errors encountered — for continuous improvement.
• Functional Cookies: Remembering your preferences such as language, display settings, and game choices to deliver a more personalised experience.
• Analytics Cookies: Helping us understand aggregate usage patterns using internal analytics tools that do not share data with external third-party analytics platforms.

You can manage cookie settings through your browser preferences. Disabling certain cookies may affect your experience on the Shell77 platform. For step-by-step guidance on managing cookies, please refer to your browser's help section.

6Data Security Measures

Shell77 implements a comprehensive information security framework to protect your personal data from unauthorised access, alteration, disclosure, or destruction. Our technical and organisational safeguards include:

• In-transit encryption using TLS 1.3 and 256-bit SSL protocols for all communications between your device and our servers.
• At-rest encryption for all databases containing sensitive personal and financial information.
• Role-based access control (RBAC) ensuring only authorised staff can access specific data based on their job requirements.
• Real-time security monitoring with an intrusion detection system (IDS) and automated alerts for suspicious activity.
• Regular security audits conducted by our internal security team and independent third-party assessors.
• Mandatory privacy and data security training for all shell77 staff who handle user data.
• A clear incident response procedure to handle any data breaches swiftly and transparently.

7Your Rights as a User

Shell77 recognises and respects users' rights regarding their personal data. As a shell77 member, you have the following rights, which you may exercise at any time:

To exercise any of the above rights, please contact our privacy team via the platform's live chat or support email. We will process your request within 30 business days. In certain complex cases, this period may be extended to 60 days, with prior notice to you.

8Data Retention & Deletion

Shell77 retains your personal data only for as long as necessary to fulfil the purpose for which it was collected, or as required by applicable law.

• Active account data: Retained for the duration your account is active, plus an additional period following account closure for compliance purposes.
• Financial transaction records: Retained for a minimum of seven (7) years in accordance with financial and anti-money laundering legal requirements.
• Support communication logs: Retained for three (3) years for reference and dispute resolution purposes.
• Technical log data: Retained for 90 days before being automatically deleted unless required for an ongoing security investigation.
• Marketing data: Deleted immediately upon withdrawal of your marketing consent or account closure.

Upon expiry of the retention period, data will be securely deleted using methods that ensure it cannot be recovered. Data stored in physical form will undergo secure destruction.

9Changes to This Privacy Policy

Shell77 reserves the right to modify or update this Privacy Policy from time to time to reflect changes in our operational practices, new legal requirements, or data protection enhancements we implement.

When any material changes are made, we will:

• Updating the "Last Updated" date shown at the top of this document.
• Displaying a clear notice on the shell77 platform homepage for a minimum of 14 days.
• Sending email notifications to all registered members for changes that materially affect user rights.

We encourage you to review this Privacy Policy periodically. Your continued use of the Shell77 platform after any changes take effect constitutes your acceptance of the updated policy. If you disagree with the changes, you have the right to close your account.

10Contact Us — Privacy Enquiries

If you have any questions, concerns or complaints regarding this Privacy Policy or how we handle your personal data, Shell77's dedicated privacy team is ready to assist you.

• Live Chat: Available 24/7 directly via the chat icon at the corner of the shell77 platform
• Privacy Email: [email protected]
• General Support Email: [email protected]

For enquiries regarding the exercise of your rights, please indicate "Privacy Rights Request" in the subject line of your message so it can be promptly handled by the relevant team.

Shell77 is committed to responding to all privacy enquiries within two (2) business days. Complaints involving data breaches or security issues will be prioritised and addressed promptly.